MLB and First Lady Team Up to Battle Childhood Obesity

by Nate

in Celebrity Fitness, Fitness News

LetsMove 300x227 MLB and First Lady Team Up to Battle Childhood Obesity fitness news celebrity fitness Michelle Obama formally launched the “Let’s Move” campaign today to end childhood obesity in one single generation.  The ambitious program calls for many initiatives that target what Obama calls the four key pillars:

1. Getting parents more informed about nutrition and exercise

2. Improving quality of food in schools

3. Making healthy foods more affordable and accessible for families

4. Focusing more on physical education

“One in three kids are overweight or obese, and we’re spending $150 billion a year treating obesity-related illnesses. So we know this is a problem, and there’s a lot at stake,” said the First Lady.

“Our kids didn’t do this to themselves. Our kids don’t decide what’s served to them at school or whether there’s time for gym class or recess. Our kids don’t choose to make food products with tons of sugar and sodium in super-sized portions, and then to have those products marketed to them everywhere they turn,” said Mrs. Obama.

“And no matter how much they beg for pizza, fries and candy, ultimately, they are not, and should not, be the ones calling the shots at dinnertime. We’re in charge. We make these decisions. But that’s actually the good news here. If we’re the ones who make the decisions, then we can decide to solve this problem,” continued Obama.

According to the Let’s Move website “professional athletes from a dozen different leagues – from the NFL and Major League Baseball, to Women’s Professional Soccer and the WNBA – are moving to help make sure kids get 60 minutes of active play each day through sports clinics, partnerships, public information campaigns and more.”

New York Yankees center fielder Curtis Granderson, whose father is a physical education teacher, was on hand at the White House for the announcement.

“The things that I did were just second nature — going outside and riding my bike,” Granderson said in an interview with “I didn’t realize they were paying dividends at the age of 5, 6, 7 years old. But now that I look back, I’m glad that I did it. I’m able to be in the physical shape that I am today because of those little things that I did. All of it was because of having fun and being a little kid.”

MLB also announced on Tuesday an expansion of its “Wanna Play?” initiative, a program dedicated to youth fitness that debuted last year with events in Cincinnati, Houston and Philadelphia. This year, it will be administered by Boys & Girls Clubs of America, the official charity of MLB, with a goal of reaching 175,000 members.

“Wanna Play?” encourages children 6 to 12 to increase their physical fitness by focusing on agility, coordination and balance while incorporating baseball and softball elements.

With continued efforts from influential organizations like MLB we are certain a dent can be made in this deadly epidemic.

One effort we particularly like is Art of Strength’s “Stop the Obesity” program which incorporates kettlebell and ropes training into elementary school physical education classes.  The program aims to get kids more interested in fitness by introducing them to fun ways to workout.

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